Tuesday, January 27, 2015

Trivia Crack Marches On…

After conquering the American app stores, Trivia Crack tsunami is taking over the school and campuses around the world. The game-show style quiz application, which was launched in Argentina, today boasts of 100 million users and 8,00,000 daily downloads. Now a UK version of the app is being launched.


The concept of the game is old. What the users need to do is spin a colourful wheel and answer a trivia question in any one of the following categories: geography, science, history, sports, art and entertainment. If you get enough right answers before your opponents, you get win cartoony characters for each category.


And the level of competition it creates would be something similar to popular games like Words with Friends and QuizUp.


The game is simple, but its additive at the same time, informed Maximo Cavazzani, the CEO of the Argentinian gaming company Etermax , producer of this apps.


For the unfamiliar, Trivia Crack is Etermax’s first game to take off in the U.S. Market. The company’s Apalabrados, a Spanish version of Words With Friends was already a hit in Spain. Cavazzani further added that game’s past success, has led Trivia Crack to such popularity and profitability from day one.


The app has been able to stand apart from existing trivia apps because of its question factory. Many of the company engineers are just devoted to developing that part of the game. The game is so designed that users are allowed to submit questions, and even given feedback on the questions. This ensures that the questions in the app new and relevant. If the feedback says that a particular question is boring, wrong or even offensive, such questions get a boot. “One user recently tried to submit a question asking how many people the Nazis killed. The user’s “correct” answer was “not enough.”


“That question would never reach the production level,” the CEO said. In fact, of the 2,00,00 questions received by the system, only about 1000 go to production, Cavazzani, further added.


Trivia Crack has users of all ages, especially students form schools and universities. Here the players are more likely to take help of their friends for answers. Once friends help with answers, they’re higher possibility of the app being downloaded and students playing it themselves.


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